|We are all
painfully familiar with the challenges that we face every day in
assessing the competitive performance of the business. Certain
questions arise in today’s organisations operating in the new business
.... and so on!
- Is the quality/price of my
- What new products are
emerging that might make mine obsolescent?
- What new products could I
deliver to gain an advantage on my competitors?
- Am I using best-in-class
technologies and producing at minimum practical cost?
- What new technologies are
emerging that might change best practice and threaten my position?
- Am I missing opportunities
for new business?
- Where are the areas of
- How do I best respond to
- Can I establish some
"preferred supplier" situations?
- Am I forming the right
alliances and do they work effectively?
- Am I properly integrated
into the supply chains?
We are also all painfully aware that there is a vast amount of
information "out there": in journals, newspapers, trade analyses,
consultants' reports, from Government Departments, etc. and that we
simply do not have the time to scan everything on the off-chance that
it might apply to us! Nowadays, there is also a vast (and rapidly
growing) amount of information on
the "The Web". This information may be simply an electronic
version of the traditional sources but, because of its timeliness and
accessibility the web is also increasingly being used as a preferred
means of dissemination: information will appear on the web that appears
no-where else. Effective use of the web as an information resource is
becoming a pre-requisite for competitive business performance: the
trouble is that, once again, we simply do not have the time to scan
everything! There is no "one-stop-shop", the information is fragmented
and dispersed in a bewildering (and rapidly growing) array of websites.
Confronted with this situation, how can we turn the web into an
effective weapon for competitive advantage? The objective of the
h-TechSight Project aims to provide an answer to this question.